This is my thesis project done in the 4th year at OCAD I was tasked with rebranding Toys R Us and came up with Toys and Games with a more modern take on the current logo as well as the design systems that are currently put in place. There are many different aspects to this project from the logo creation, to creating a new branding system, to bringing it all together in the graphic standard manual.

This is one of my most recent projects. My current employer Compliance Associates needed to rework their old website and so I designed and helped implement the new design into a full new website for them.

In this project I was tasked with coming up with a brand from scratch for something that would be relatively hard to brand for. I was given the problem of branding for mental health and specifically anxiety. With this I created Serenity which was a brand meant to help others struggling with mental health find the help they need.

I worked with a partner during this snap project. We were given 48 hours to create a full advertising campaign for the Toronto International Boat Show. We worked together to find an overall theme to use and then delegated tasks to bring it all together. I created some of the main posters, the billboard, some merchandise, the design for the website, and more.

In this project I created the design of an application based around being able to find help with mental health in your area. This whole design was done using Figma and fully animated to be used as a workable prototype.

This is a smaller project based around creating a book around an old essay I made. This worked on using various type and layout techniques to create a prototype of a book.

This is a brand that I created throughout highschool and going into university. It is called Vida Salvaje or Savage Life in english and it is an athletic clothing brand.

This is a project that was done in university in which we had to create an animation for a word that showcased the meaning of said word. My word was slayed so I created an animation to encompass this.

A project done for Compliance Associates. They needed a video that showcased some of the product and went more in depth with once of their modules.

This was a project in which I created my own custom typeface. The typeface itself was a display typeface that would often be used for posters or graphic works.